Issue Overview
When setting up your first funnel in AppSell, you might notice that adding an upsell offer to the cart removes the original product. This behavior is actually working as intended, depending on your funnel configuration.
Why This Happens
The behavior you're experiencing occurs when you have the "Upsell" option selected for your funnel. This is designed to replace the original product in the cart with the upsell product, which is why the initial product gets removed when customers add the upsell offer.
The Solution
If you want customers to add the offer's product in addition to the original item—without removing the first product—you should use the "Cross Sell" option instead. Cross sell allows both products to remain together in the cart.
Understanding the Key Differences
Upsell Offers
Purpose: Replace the original product with a higher-value alternative
Cart Behavior: Removes the original product when the upsell is accepted
Best Used For:
Encouraging customers to choose a premium version
Upgrading to a higher-tier product
Replacing a basic item with a deluxe version
Example: Customer adds a basic phone case → Upsell offers a premium leather case → If accepted, only the premium case remains in cart
Cross-sell Offers
Purpose: Add complementary products alongside the original purchase
Cart Behavior: Keeps both the original product and the additional offer in the cart
Best Used For:
Adding accessories or complementary items
Bundling related products
Increasing overall order value with additional items
Example: Customer adds a phone case → Cross-sell offers a screen protector → If accepted, both the case and screen protector are in the cart
How to Fix Your Funnel
Navigate to the funnel table and click on the "Customize" button on the funnel you want to edit.
Look for the "Offer Settings" -> "Offer type" selection
Change from "Upsell" to "Cross Sell" if you want both products to remain in the cart
Save your changes
Best Practices
Use Upsells when you want to encourage customers to choose a better version of what they're already buying
Use Cross-sells when you want to add complementary products that enhance the original purchase
Consider your customer's shopping experience and what makes most sense for your product offerings
Need More Help?
If you're still experiencing issues or need assistance with your funnel configuration, please contact our support team here or at support@appsell.io with details about your specific setup.
This article covers the fundamental differences between upsell and cross-sell functionality in AppSell and how to configure your funnels for the desired cart behavior.